Skip to the content
logo mainlogo darklogo light
  • Services
  • Projects
    • Creative Practice
    • Schools Outreach
    • Research in Action
    • Painted River Project
  • SEED AI
  • About
    • SEED Framework
    • SEED Lab
  • Contact
logo main
  • Services
  • Projects
    • Creative Practice
    • Schools Outreach
    • Research in Action
    • Painted River Project
  • SEED AI
  • About
    • SEED Framework
    • SEED Lab
  • Contact
logo main Menu
  • Services
  • Projects
    • Creative Practice
    • Schools Outreach
    • Research in Action
    • Painted River Project
  • SEED AI
  • About
    • SEED Framework
    • SEED Lab
  • Contact
HomeStudent WorkReality Check

Reality Check

Case Study, by admin

Viruses don’t discriminate,
but people do.

Coronavirus has caused mass hysteria and worldwide panic. Locally, this has triggered an uprise of racial prejudice towards Asian Australians.

Reality Check is a campaign that strives for social change. Coronavirus has caused mass hysteria and worldwide panic. Locally, this has triggered an uprise of racial prejudice towards Asian Australians. Our goal is to simply alert, educate, and change perceptions, attitudes, and actions. We are providing Australians with a ‘humanity kit’ filled with essential items, merchandise, and reading material, each alluding to the present racial discrimination.

Together, we can sanitise the stigma.

We aim to educate Australians in hopes to change perceptions, attitudes, and actions, by systematically abating the virus and racism – creating a social change.

Services: Website, Social Media, Merchandise, Pitch Video
Team: Amie Aquino, Gabriella Abella, Chantelle Arancon, Sheehan Ali

Team:
Amie Aquino, Gabriella Abella, Chantelle Arancon, Sheehan Ali
Services:
Website, Social Media, Merchandise, Pitch Video

Category:

Student Work

Tags:

PeopleProsperity
Next

Interdisciplinary Research and Practice:
Engaging for Planetary Health

contact
contact@socialdesign.com.au
connect

Acknowledgement of Country
With respect for Aboriginal cultural protocol and in recognition that its campuses occupy their traditional lands, SEED Lab acknowledges the Darug, Eora, Dharawal (also referred to as Tharawal) and Wiradjuri peoples and thanks them for their support of its work in their lands in Greater Western Sydney and beyond.

© 2024–2026 SEED Lab
SEED AI