Privacy Policy
Last updated: December 2024
1. Introduction
SEED Lab is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and manage your personal information across our website and digital tools, including SEED AI.
By accessing or using our website (https://www.socialdesign.com.au) and its associated services, you agree to the terms outlined in this policy.
2. What We Collect
We may collect the following types of information:
a. Website Analytics
When you visit our site, we may collect standard web analytics data, including:
- IP address (anonymised where possible)
- Browser type and version
- Device information
- Pages visited and time spent
- Referring site
This data is used in aggregate to help us understand how visitors interact with the site and improve the user experience.
b. SEED AI Tool Usage
When interacting with SEED AI, we may collect:
- Anonymous usage data (e.g., queries, interactions, timestamps)
- Non-identifiable metadata related to usage patterns
We do not collect or store:
- Personal identifiers (e.g., names, email addresses, contact information)
- Sensitive or confidential information (unless you explicitly provide it)
SEED AI is intended to assist in learning and ideation. Do not input any personal, private, or confidential information.
c. Contact forms
If you use the Contact form on our website, we may collect the following information you choose to provide:
- Name
- Email address
- Message content
This information is used solely for the purpose of responding to your enquiry and is not shared with third parties. We do not add your email to any marketing lists without your explicit consent.
Please do not include sensitive or confidential information in your message.
3. How We Use Your Data
Collected data may be used to:
- Improve the functionality and performance of the SEED Lab website and SEED AI
- Analyse usage trends and visitor behaviour
- Inform future development, curriculum design, and educational resources
- Support research and education, with all data anonymised and analysed in aggregate form
We do not sell, rent, or share your personal data with third parties. Any data used for research or educational purposes will be non-identifiable and handled in accordance with relevant privacy laws.
4. Cookies and Tracking
Our site may use cookies and similar technologies to:
- Store session preferences
- Improve website functionality
- Track anonymised analytics data via tools like Google Analytics
You can disable cookies via your browser settings, though this may impact your experience.
5. Data Storage and Security
All data is stored securely and only accessible to authorised personnel. We take reasonable steps to protect your information from loss, misuse, unauthorised access, or disclosure.
SEED AI data may be processed using third-party AI and technology services, such as AI model providers, hosting platforms, and analytics tools. These services operate under their own privacy and data processing policies, which apply in addition to this Privacy Policy. The specific services used may change over time as the platform evolves.
6. Third-Party Links
Our site may include links to third-party websites. We are not responsible for the privacy practices or content of those sites.
7. Terms of Use and Disclaimer
The SEED Lab website, including SEED AI and any other resources provided, is offered for research and educational purposes only. While we strive to ensure accuracy and relevance, all content — whether generated by humans, artificial intelligence, or other systems — may contain inaccuracies, omissions, or outdated information.
- You are solely responsible for how you use any content obtained from the SEED Lab website or SEED AI.
- Do not rely solely on SEED AI outputs for decision-making.
- Independently verify any information before acting on it.
Do not submit private, confidential, or identifying details when interacting with SEED AI.
To the maximum extent permitted by law, SEED Lab, its affiliates, and contributors are not liable for any loss, damage, or other consequences arising from your use of, or reliance on, any content or services provided through the SEED Lab website or SEED AI. You use the site and its tools at your own risk.
8. Your Rights
You have the right to:
- Request access to any personal data we hold about you
- Request correction or deletion of your data (if applicable)
- Withdraw consent for data collection (where consent is required)
9. Contact Us
If you have any questions or concerns about this policy or how your data is handled, please contact:
SEED Lab
contact@socialdesign.com.au
10. Changes to This Policy
We may update this Privacy Policy periodically. The latest version will be available on this page with the effective date noted at the top.

